CONEXPO-CON/AGG unveils new brand, model id
CONEXPO-CON/AGG has unveiled a brand new model id and tag line, Taking Development to the Subsequent Stage.
The up to date branding displays the expansion and momentum of the development trade and the function the exhibition performs in connecting innovators, tools manufactures and building professionals. Held each three years in Las Vegas, CONEXPO-CON/AGG is North America’s largest building commerce present that includes the most recent building tools and expertise purposes for the trade.
“The launch of a brand new id for CONEXPO-CON/AGG displays how the present and our trade has advanced and what it aspires to be sooner or later,” mentioned Dana Wuesthoff, vp of exhibitions and occasion providers on the Affiliation of Gear Producers and CONEXPO-CON/AGG present director. “The ahead movement of the emblem matches the ahead movement of the present, the place building professionals expertise the most recent tools, take part in demonstrations and schooling, make new skilled connections, and develop their very own marketability inside the trade.”
The forward-pointing arrows point out progress and momentum, whereas the deepening colours signify progress. The tread-like association of the arrows conveys traction and making a mark on the development trade. That is the primary full overhaul of the CONEXPO-CON/AGG id since CONEXPO and CON-AGG mixed in 1996.
“It has been thrilling to see the development trade develop and evolve in so some ways for the reason that exhibits mixed and we launched our earlier brand for CONEXPO-CON/AGG in 2005,” continued Wuesthoff. “The present’s model id is evolving to match what CONEXPO-CON/AGG is as we speak and sooner or later. CONEXPO-CON/AGG stays North America’s primary occasion that building execs think about to be one of the best place to attach with alternatives, tools and merchandise that advance their companies, and this new model picture helps us translate that mission to the way forward for the trade.”
The subsequent CONEXPO-CON/AGG and co-located IFPE takes place on the Las Vegas Conference Middle from March 14 to 18, 2023.